ratiotec GmbH & Co. KG
Managing director: Manuel Schneider
District court Essen HRA 8299
VAT-ID: DE 229 630 111
WEEE-Reg.-No.: DE 77307240
Tel +49 (0)201 36149 -0
Fax +49 (0)201 36149 -26
Types of processed data:
– Inventory data (e.g., names, addresses).
– contact information (e.g., e-mail, phone numbers).
– content data (e.g., text input, photographs, videos).
– usage data (e.g., websites visited, interest in content, access times).
– Meta / communication data (e.g., device information, IP addresses).
Categories of affected persons
Visitors and users of the online offer (hereinafter we refer to the affected persons as “users”).
Purpose of processing
– Provision of the online offer, its functions and contents.
– Answering contact requests and communicating with users.
– Safety measures.
– Reach Measurement / Marketing
“Personal information” means any information relating to an identified or identifiable natural person (hereinafter the “data subject”); a natural person is considered as identifiable, which can be identified directly or indirectly, in particular by means of assignment to an identifier such as a name, to an identification number, to location data, to an online identifier (e.g. cookie) or to one or more special features, that express the physical, physiological, genetic, mental, economic, cultural or social identity of this natural person.
“Processing” means any process performed with or without the aid of automated procedures or any such process associated with personal data. The term is alle-encompassing and includes virtually every handling of data.
“Responsible person” means the natural or legal person, public authority, agency or other body that decides, alone or together with others, on the purposes and means of processing personal data.
Relevant legal bases
In accordance with Article 13 GDPR, we inform you about the legal basis of our data processing. Unless the legal basis in the data protection declaration is mentioned, the following applies: The legal basis for obtaining consent is Article 6 (1) lit. a and Article 7 DSGVO, the legal basis for the processing for the performance of our services and the execution of contractual measures as well as the response to inquiries is Article 6 (1) lit. b DSGVO, the legal basis for processing in order to fulfill our legal obligations is Article 6 (1) lit. c DSGVO, and the legal basis for processing in order to safeguard our legitimate interests is Article 6 (1) lit. f GDPR. In the event that vital interests of the data subject or another natural person require the processing of personal data, Article (1) lit. DSGVO as legal basis.
Collaboration with processors and third parties
If, in the context of our processing, we disclose data to other persons and companies (contract processors or third parties), transmit them to them or otherwise grant access to the data, this is done only on the basis of a legal permission (e.g. if a transmission of the data to third parties, as required by payment service providers, pursuant to Article 6(1) (b) GDPR to fulfill the contract), you have consented to a legal obligation or on the basis of our legitimate interests (e.g. the use of agents, webhosters, etc.).
If we commission third parties to process data on the basis of a so-called “contract processing contract”, this is done on the basis of Article 28 GDPR.
Transfers to third countries
If we process data in a third country (viz. outside the European Union (EU) or the European Economic Area (EEA)) or in the context of the use of third party services or disclosure or transmission of data to third parties, this will only be done if it is to fulfill our (pre) contractual obligations, on the basis of your consent, on the basis of a legal obligation or on the basis of our legitimate interests. Subject to legal or contractual permissions, we process or have the data processed in a third country only in the presence of the special conditions of Article 44 et seq. DSGVO. That the processing is e.g. on the basis of specific guarantees, such as the officially recognized level of data protection (eg for the US through the Privacy Shield) or compliance with officially recognized special contractual obligations (so-called “standard contractual clauses”).
Rights of data subjects
You have the right to ask for confirmation as to whether the data in question is being processed and for information about this data as well as for further information and a copy of the data in accordance with Article 15 GDPR.
According to Article 16 DSGVO you have the right to demand the completion of the data concerning you or the correction of the incorrect data concerning you.
In accordance with Article 17 GDPR, you have the right to demand that the relevant data be deleted without delay, or, alternatively, to require a restriction of the processing of data in accordance with Article 18 GDPR.
You have the right to demand that the data relating to you, which you have provided to us, areobtained in accordance with Article 20 GDPR and request their transmission to other persons responsible. According to Article 77 DSGVO you have the right to file a complaint with the competent supervisory authority.
Right of revocation You have the right to grant consent in accordance with Article 7(3) DSGVO with effect for the future.
Right of objection
You can object to the future processing of your data in accordance with Article 21 GDPR at any time. The objection may in particular be made against processing for
Right to object
You may object to the future processing of the data concerning you in accordance with Art. 21 GDPR at any time. In particular, the opposition may be made against the processing for the purposes of direct marketing.
Cookies and right of objection in direct marketing
“Cookies” are small files that are stored on users’ computers. Different information can be stored within the cookies. A cookie is primarily used to store the information about a user (or the device on which the cookie is stored) during or after his visit within an online offer. Temporary cookies, or “session cookies” or “transient cookies”, are cookies that are deleted after a user leaves an online offer and closes his browser. In such a cookie, for example, the contents of a shopping cart can be stored in an online shop or a login block. “permanent” or “persistent” are cookies that remain stored even after the browser is closed. For example, the login status can be saved if the users visit it after several days. Likewise, such a cookie may store the interests of users used for range measurement or marketing purposes. As a “third-party cookie” cookies will be offered by providers other than the person responsible for the online offer (otherwise, if it is only its cookies, it is called “first-party cookies”).
If users do not want cookies to be stored on their computer, they are asked to disable the corresponding option in the system settings of their browser. Saved cookies can be deleted in the browser’s system settings. The exclusion of cookies may lead to functional limitations of this online offer.
Deletion of data
The data processed by us will be deleted or restricted in its processing in accordance with Articles 17 and 18 GDPR. Unless expressly stated in the context of this data protection declaration, the data stored by us will be deleted as soon as they are no longer necessary for their purpose and no legal retention obligations preclude deletion. Unless the data is deleted because it is necessary for other and legally permissible purposes, their processing will be restricted. This means that the data will be blocked and not processed for other purposes. This applies, for example, to data that must be retained for commercial or tax reasons.
According to legal requirements in Germany, the storage is carried out in particular for 6 years in accordance with Section 257 para. 1 HGB (trading books, inventories, opening balance sheets, financial statements, commercial letters, accounting documents, etc.) and for 10 years in accordance with Section 147 para. 1 AO (books, records, management reports, accounting documents, commercial and business letters, documents relevant to taxation, etc.).
According to legal requirements in Austria, the storage takes place in particular for 7 J in accordance with Section 132 para. 1 BAO (accounting documents, receipts/invoices, accounts, supporting documents, business documents, statement of income and expenditure, etc.), for 22 years in connection with immovable property and for 10 years in the case of documents relating to electronic services, telecommunications, broadcasting and television services provided to non-entrepreneurs in EU Member States and for which the Mini One Stop Shop (MOSS) is used.
In addition, we process
– Contract data (e.g., subject matter, duration, customer category).
– Payment data (e.g., bank details, payment history)
by our customers, prospects and business partners for the provision of contractual services, service and customer care, marketing, advertising and market research.
Collection of access data and log files
We, or our hosting provider, collect on the basis of our legitimate interests within the meaning of Art. (1) lit. f. GDPR data on each access to the server on which this service is located (so-called server log files). The access data includes the name of the retrieved website, file, date and time of retrieval, amount of data transferred, notification of successful retrieval, browser type and version, the user’s operating system, referrer URL (the previously visited page), IP address and the requesting providers.
Logfile information is stored for security reasons (e.g. to investigate abuse or fraud) for a maximum of 7 days and then deleted. Data whose further retention is required for evidence purposes shall be excluded from deletion until the relevant incident has been finally clarified.
Provision of contractual services
We process inventory data (e.g., names and addresses as well as contact details of users), contract data (e.g., services used, names of contact persons, payment information) for the purpose of fulfilling our contractual obligations and services in accordance with Art. 1 lit b. GDPR. The entries marked as mandatory in online forms are required for the conclusion of the contract.
As part of the use of our online services, the IP address and the time of the respective user action will be stored. The storage is based on our legitimate interests, as well as the user in protection against misuse and other unauthorized use. In principle, this data will not be passed on to third parties, unless it is necessary for the prosecution of our claims or there is a legal obligation to do so in accordance with the Art. (1) lit. c GDPR.
We process usage data (e.g., the websites visited by our online offer, interest in our products) and content data (e.g., entries in the contact form or user profile) for advertising purposes in a user profile, in order to show the user, for example, product information based on the services used so far.
The data will be deleted after the expiry of legal warranty and comparable obligations, the need for the retention of the data will be checked every three years; in the case of statutory archiving obligations, the deletion shall take place after their expiry. Information in any customer account will remain until it is deleted.
Encrypted payment transactions
Payment transactions via the usual means of payment (Visa/Mastercard, Paypal, direct debit) are carried out exclusively via an encrypted SSL connection. You can recognize an encrypted connection by the fact that the address bar of the browser changes from “http://” to “https://” and by the lock icon in your browser line.
In the case of encrypted communication, your payment data that you transmit to us cannot be read by third parties.
Users can optionally create a user account. As part of the registration process, the required mandatory information will be communicated to the users. The data entered during the registration process will be used for the purposes of using the offer. Users may be informed by e-mail about information relevant to the offer or registration, such as changes in the scope of the offer or technical circumstances. If users have cancelled their user account, their data will be deleted with regard to the user account, subject to their retention is due for commercial or tax reasons. Art. (1) lit. c GDPR is necessary. It is the responsibility of users to secure their data before the end of the contract if they have been terminated. We are entitled to irretrievably delete all data of the user stored during the term of the contract.
In the context of the use of our registration and registration functions as well as the use of the user account, the IP address and the time of the respective user action will be stored. The storage is based on our legitimate interests, as well as the user in protection against misuse and other unauthorized use. In principle, this data will not be passed on to third parties, unless it is necessary for the prosecution of our claims or there is a legal obligation to do so in accordance with the Art. (1) lit. c GDPR. The IP addresses will be anonymized or deleted after 7 days at the latest.
When contacting us (e.g. via contact form, e-mail, telephone or via social media), the user’s details are processed in accordance with the Art. (1) lit. b) GDPR processed. Users’ information can be stored in a customer relationship management system (“CRM system”) or similar request organization.
We will delete the requests if they are no longer required. We check the necessity every two years; In addition, the statutory archiving obligations apply.
We process the applicant data only for the purpose and within the framework of the application process in accordance with the legal requirements. The processing of the applicant’s data is carried out in order to fulfil our (pre)contractual obligations within the framework of the application procedure within the meaning of Art. (1) lit. b. GDPR Art. (1) lit. f. GDPR if data processing becomes necessary for us, e.g. in the context of legal proceedings (in Germany, in addition, Section 26 bdSG applies). The application process requires applicants to provide us with the applicant data. The necessary applicant data are marked, if we offer an online form, otherwise result from the job descriptions and in principle this includes the information about the person, postal and contact addresses and the documents belonging to the application, such as cover letter, CV and certificates. In addition, applicants may voluntarily provide us with additional information. By submitting the application to us, the candidates agree to the processing of their data for the purposes of the application process in accordance with the nature and scope set out in this data protection declaration. Insofar as, in the context of the application process, special categories of personal data within the meaning of Article 9(9) of the Application Process are voluntary. 1 GDPR, their processing shall be additionally carried out in accordance with Article 9(9) of the 2 lit. b GDPR (e.g. health data, e.g. severely disabled status). In so far as, in the context of the application procedure, specific categories of personal data within the meaning of Article 9(3) 1 GDPR is requested from applicants, their processing is additionally carried out in accordance with Article 9(9) of the 2 lit. a GDPR (e.g. health data, if it is necessary for the practice of the profession). If provided, applicants can submit their applications to us using an online form on our website. The data is transmitted to us encrypted according to the state of the art. Applicants can also send us their applications via e-mail. However, we kindly ask you to note that e-mails are not sent encrypted and that applicants themselves have to provide encryption. We therefore cannot assume any responsibility for the transmission of the application between the sender and the receipt on our server and therefore recommend to use an online form or the postal mail. Instead of applying via the online form and e-mail, applicants still have the opportunity to send us the application by post. The data provided by the applicants can be further processed by us in the event of a successful application for the purposes of the employment relationship. Otherwise, if the application for a job offer is not successful, the candidates’ data will be deleted. Applicants’ data will also be deleted if an application is withdrawn, which applicants are entitled to at any time. Subject to a justified revocation of the candidates, the deletion takes place after the expiry of a period of six months, so that we can answer any follow-up questions regarding the application and comply with our obligations to prove this under the Equal Treatment Act. Invoices for any reimbursement of travel expenses will be archived in accordance with the tax law requirements.
Protection of minors
Persons under the age of 18 should not provide us with any personal data without the consent of their parents or legal guardians. We do not request personal data from children and adolescents. We do not knowingly collect such data or pass it on to third parties.
Online social media presences
We maintain online presences within social networks and platforms in order to communicate with the customers, interested parties and users active there and to inform them about our services. When the respective networks and platforms are called up, the terms and conditions and the data processing guidelines of their respective operators apply.
With the following information we inform you about the contents of our newsletter as well as the registration, shipping and statistical evaluation procedure as well as your objection rights. By subscribing to our newsletter, you agree to the reception and the procedures described.
Content of the newsletter: We send newsletters, e-mails and other electronic notifications with advertising information (hereinafter “newsletter”) only with the consent of the recipients or a legal permission. If the contents of the newsletter are specifically defined in the context of a registration for the newsletter, they are decisive for the consent of the users. In addition, our newsletters contain information about our services and us.
Double-opt-in and logging: The registration for our newsletter takes place in a so-called double-opt-in procedure. That is, After registration, you will receive an e-mail requesting confirmation of your registration. This confirmation is necessary so that no one can log in with foreign e-mail addresses. The registrations for the newsletter are logged in order to be able to prove the registration process in accordance with the legal requirements. This includes the storage of the login and confirmation date, as well as the IP address. The changes to your data stored with the shipping service provider are also logged.
Registration details: To sign up for the newsletter, it is sufficient to provide your e-mail address. Optionally, we ask you to provide a name in the newsletter for personal contact.
Germany: The sending of the newsletter and the associated success measurement is based on the consent of the recipients in accordance with the Art. (1) lit. a, Art. 7 GDPR in accordance with Section 7 para. 2 No. 3 UWG or on the basis of the legal authorisation in accordance with Section 7 para. 3 UWG.
The registration procedure is logged on the basis of our legitimate interests in accordance with the Art. (1) lit. f GDPR. Our interest is directed towards the use of a user-friendly and secure newsletter system that serves both our business interests and meets the expectations of the users and also allows us to prove consent.
Cancellation/revocation – You can cancel the receipt of our newsletter at any time, i.e. revoke your consents. You will find a link to cancel the newsletter at the end of each newsletter. We may store the e-mail addresses that have been sent out for up to three years on the basis of our legitimate interests before deleting them for the purpose of sending the newsletter in order to be able to prove a previously given consent. The processing of this data is limited to the purpose of a possible defense against claims. An individual request for deletion is possible at any time, provided that the former existence of consent is confirmed at the same time.
Newsletter – Measure of success
The newsletters contain a so-called “web beacon”, i.e. a pixel-sized file, which is retrieved from its server when the newsletter is opened from our server or if we use a mail order service provider. As part of this retrieval, technical information, such as information about the browser and your system, as well as your IP address and time of retrieval are first collected.
This information is used to improve the technical quality of the services based on the technical data or the target groups and their reading behaviour based on the locations (which can be determined by means of the IP address) or the access times. The statistical surveys also include determining whether the newsletters are opened, when they are opened and which links are clicked. For technical reasons, this information can be assigned to the individual newsletter recipients. However, it is neither our intention nor, if used, that of the shipping service provider to observe individual users. The evaluations serve us much more to recognize the reading habits of our users and to adapt our content to them or to send different content according to the interests of our users.
Google is certified under the Privacy Shield Agreement and thus offers a guarantee to comply with European data protection law (https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active).
Google will use this information on our behalf to evaluate the use of our online offer by users, to compile reports on the activities within this online offer and to compile further information, with the use of this online offer and the services related to internet use to provide us. Pseudonymous user profiles can be created from the processed data.
We only use Google Analytics with IP anonymization enabled. This means that the IP address of the users is truncated by Google within Member States of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and truncated there.
The IP address transmitted by the user’s browser will not be merged with other data from Google. Users can prevent the storage of cookies by setting their browser software accordingly; Users can also prevent the collection of data generated by the cookie and related to their use of the online offer to Google and the processing of this data by Google by downloading and installing the browser plug-in available at the following link: http://tools.google.com/dlpage/gaoptout?hl=de.
For more information about Google’s use of data, settings and objections, please visit Google’s websites: https://www.google.com/intl/de/policies/privacy/partners (“Google uses data when you use our partners’ websites or apps”), http://www.google.com/policies/technologies/ads (“Data Usage for Advertising Purposes”), http://www.google.de/settings/ads (“Manage Information that Google Uses to Show You Advertisements”).
Google Re/Marketing Services
On the basis of our legitimate interests (i.e. interest in the analysis, optimization and economic operation of our online offer within the meaning of Art. 6 sec. 1 lit. f. GDPR) we use the marketing and remarketing services (short “Google Marketing Services”) of the Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA, (“Google”).
Google is certified under the Privacy Shield Agreement and thus offers a guarantee to comply with European data protection law (https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active).
Google Marketing Services allow us to display ads for and on our website in a more targeted manner, only to present ads to users that potentially meet their interests. For example, if a user is shown advertisements for products for which he has been interested on other websites, this is called “remarketing”. For these purposes, when we visit our and other websites on which Google marketing services are active, a code from Google is executed directly and so-called (re)marketing tags (invisible graphics or code, also referred to as “web beacons”) are used in integrated into the website. With their help, an individual cookie, i.e. a small file, is stored on the user’s device (instead of cookies, comparable technologies can also be used). Cookies can be set by different domains, including google.com, doubleclick.net, invitemedia.com, admeld.com, googlesyndication.com or googleadservices.com. This file records which websites the user visits, which content he is interested in and which offers he has clicked, as well as technical information about the browser and operating system, referring websites, visiting time as well as other information about the Use of the online offer. The IP address of the users is also recorded, whereby we inform within the framework of Google Analytics that the IP address within Member States of the European Union or in other contracting states of the Agreement on the European Economic Area is truncated and transmitted to a Google server in the USA and shortened there only in exceptional cases. The IP address will not be merged with the user’s data within other Google offers. The above information may also be linked by Google to such information from other sources. If the user then visits other websites, the ads tailored to him or her may be displayed according to his/her interests.
The data of the users are processed pseudonymously within the framework of the Google marketing services. This means that Google does not store or process the name or e-mail address of the users, for example, but processes the relevant data within pseudonymous user profiles. This means that from Google’s point of view, the ads are not managed and displayed for a specifically identified person, but for the cookie owner, regardless of who that cookie owner is. This does not apply if a user has expressly allowed Google to process the data without this pseudonymization. The information collected by Google Marketing Services about users is transmitted to Google and stored on Google’s servers in the USA.
Among the Google marketing services we use is the online advertising program “Google AdWords”. In the case of Google AdWords, each AdWords customer will receive a different “conversion cookie”. Cookies cannot be tracked through AdWords customers’ websites. The information collected through the cookie is used to generate conversion statistics for AdWords customers who have opted for conversion tracking. AdWords customers will see the total number of users who clicked their ad and been redirected to a conversion tracking tag page. However, you will not receive any information that can be used to personally identify users.
We may also use the Google Tag Manager to integrate and manage Google Analytics and Marketing Services on our website.
If you wish to object to interest-based advertising through Google marketing services, you can take advantage of google’s recruitment and opt-out options: http://www.google.com/ads/preferences.
Integration of third-party services and content
Within our online offer, we place content or service offers based on our legitimate interests (i.e. interest in the analysis, optimization and economic operation of our online offer within the meaning of Art. 6 sec. 1 lit. f. GDPR). third parties to include their content and services, such as videos or fonts (hereinafter referred to as “Content”).
This always presupposes that the third-party providers of this content perceive the IP address of the users, since they could not send the content to their browser without the IP address. The IP address is therefore required for the presentation of this content. We make every effort to use only those contents whose respective providers use the IP address only for the delivery of the content. Third parties may also use so-called pixel tags (invisible graphics, also known as “web beacons”) for statistical or marketing purposes. The “pixel tags” allow information on how to evaluate visitor traffic on the pages of this website. The pseudonymous information can also be stored in cookies on the user’s device and, among other things, technical information about the browser and operating system, referring websites, visit time as well as further information on the use of our online offer as well as such information from other sources.
Changes to data protection rules
Contact the Data Protection Officer
For questions regarding data protection, please contact our data protection officer Mr. Tetzlaff on the phone number 0201-361490 or send us a message to firstname.lastname@example.org with the subject “Privacy”.
As of: May 16, 18